Comments on: Connie Bensen on Advocates, Influencers and Evangelists http://howtostartasocialnetwork.com/2009/09/07/connie-bensen-on-advocates-influencers-and-evangelists/ How to start a social network, including social network business models, financing, marketing, management, member engagement and software. Tue, 24 Jan 2012 13:15:13 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Community Engagement -- Track Engagement Metrics to Understand Community Activity and Growth http://howtostartasocialnetwork.com/2009/09/07/connie-bensen-on-advocates-influencers-and-evangelists/comment-page-1/#comment-1060 Community Engagement -- Track Engagement Metrics to Understand Community Activity and Growth Mon, 30 Nov 2009 16:45:51 +0000 http://howtostartasocialnetwork.com/?p=5581#comment-1060 [...] Influencer / Evangelism [...] [...] Influencer / Evangelism [...]

]]> By: Social Network Marketing IS Possible. Users Talk About Brands http://howtostartasocialnetwork.com/2009/09/07/connie-bensen-on-advocates-influencers-and-evangelists/comment-page-1/#comment-878 Social Network Marketing IS Possible. Users Talk About Brands Thu, 29 Oct 2009 16:04:21 +0000 http://howtostartasocialnetwork.com/?p=5581#comment-878 [...] Connie Bensen on Advocates, Evangelists and Influencers [...] [...] Connie Bensen on Advocates, Evangelists and Influencers [...]

]]> By: Connie Bensen http://howtostartasocialnetwork.com/2009/09/07/connie-bensen-on-advocates-influencers-and-evangelists/comment-page-1/#comment-700 Connie Bensen Wed, 30 Sep 2009 15:42:29 +0000 http://howtostartasocialnetwork.com/?p=5581#comment-700 Hi Peg, Thanks for linking to my posts on enabling your advocates. This is truly the power of social networks that organizations need to consider. Jeremiah Owyang recently had an excellent post on Advocacy Programs. http://www.web-strategist.com/blog/2009/09/22/checklist-develop-a-successful-advocacy-program/ Another great resource are the white papers that Jeremy Epstein has written. His point of view is that the most influential people are the average people who are excited about the products. (rather than the influencers with large followings). The most important thing is interact with those that talk about your product. The rest will come naturally! Connie Community Strategist Alterian @cbensen Hi Peg,
Thanks for linking to my posts on enabling your advocates. This is truly the power of social networks that organizations need to consider.

Jeremiah Owyang recently had an excellent post on Advocacy Programs.
http://www.web-strategist.com/blog/2009/09/22/checklist-develop-a-successful-advocacy-program/

Another great resource are the white papers that Jeremy Epstein has written. His point of view is that the most influential people are the average people who are excited about the products. (rather than the influencers with large followings).

The most important thing is interact with those that talk about your product. The rest will come naturally!
Connie
Community Strategist
Alterian
@cbensen

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