When you are doing community building at your company, you’re building both your brand and your business. In order to make that happen, you’ve got to have the right team in place. It’s time to think differently about roles.
The community team, with discussion of who’s responsible and what’s required for each of these areas:
- Project Management
- Community Management
- Strategy, creativity, analysis, direction
- Email marketing etc
- Reading and learning
- Website stuff
- Offline stuff
See on moz.com
More on Community Management and Team
Learn more about community management.