Social Network Management

How To Start a Social Networking Website Part 10: Engagement

June 10, 2008

How do you get members of a social network to become active, to engage with your site? The pros tell us that you have to consider how different groups behave in your network, and tailor your strategies accordingly. You also need to decide what you want people to do when then first come to the [...]

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How to Start a Social Networking Website Part 4: The Value Proposition

May 11, 2008

I whip up a social network for my own SCORE Chicago community using Ning, to practice what I am preaching. Now I find myself trying to sharply define and communicate its value to potential users and my organization. The purposes of the SCORE Chicago Community site, which has not yet been approved by SCORE Chicago, [...]

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