Social Network Business Models

Sources of Revenue for Your Niche Social Network: Ideas from Get Rich Click

August 15, 2011

Your social networking site already has a business model, but I’ll bet you are always looking for additional sources of revenue for your niche social network. I spent a long summer weekend reading Get Rich Click: the Ultimate Guide to Making Money on the Internet, by Marc Ostrofsky.  It’s a wealth of information on various [...]

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Valuation Lessons from the Linkedin Bubble Controversy

July 11, 2011

In his New York Times article Waiting for Gravity to Hit Linkedin, James Stewart describes valuation methods that niche social networking sites should recognize. Social Network Website Valuation Methods Price-Earnings Ratios — To value Linkedin, Stewart rejects this method because the site is investing to expand and too new to have predictable revenues. Price-to-Sales Ratios [...]

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How to Start a Social Networking Website Part 17: Whither Social Networks — "Walled Garden" or "Public Utility" Revenue Model?

August 7, 2008

Where are social networks going? What’s the trend in revenue models for these sites?  How does this affect those who want to start a niche social network? I just discovered Bernard Lunn’s provocative post “The Fork in the Road for Social Media,” thanks to my Seattle friend Robbin Block.  Lunn is skeptical about the viability [...]

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