Social Network Business Models

How to Start A Social Networking Website Part 16: Report on Revenue Streams

July 4, 2008

Just learned about a report by the Online Community Research Network entitled Online Community ROI and Revenue Techniques. Key findings reinforce what we already know: advertising and subscriptions are the main revenue models for content-based sites.

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How to Set Up A Social Networking Website Part 15: LinkedIn’s Revenue Model

June 23, 2008

LinkedIn, a social networking website for business, has a new round of financing, according to Brad Stone in an article in last week’s New York Times. In the discussion, I found hints about the Linkedin revenue model of this niche site: Linkedin Revenue Model LinkedIn’s revenue sources are reported to be: Ad sales, about 1/4 [...]

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How To Start A Social Networking Website Part 7: Alternatives to The Advertising Model?

May 27, 2008

A post by Mark ‘Rizzn’ Hopkins on the “Economics of New Media: Pay to Play or Free?” has just alerted me to a conversation on alternatives to the prevalent advertising model. His post summarizes the back and forth on various blogs, and offers his contribution: “The best way to make money as a content producer [...]

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