I am convinced that the really hard part, the critical part, of a success niche social network is a two-pronged marketing. Entrepreneurs come to me having spent thousands of dollars with developers and numerous hours designing their network. When I ask about marketing, they wave their hands and say “viral marketing,” or “I’ll worry about that [...]
How to start a social network, including social network business models, financing, marketing, management, member engagement and software.
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