January 4, 2010
What should your online community strategy be? What are the elements on an online community strategy? Bill Johnson of OnlineCommunity Report has begun an excellent “Back to Basics” Series, with Developing an Online Community Strategy as a first post. He plans to cover 1. Goal Definition 2. Member Needs Research 3. Social Media Ecosystem Research [...]
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April 25, 2008
So you want to start a social networking website for your niche? You need more than an online forum — you want to build a brand and revenue stream you can sell. You’ve done an informal survey of your friends and they can’t wait to join. It sounds so simple, but what’s involved? How do [...]
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