remarketing a bankrupt brand

Recession Business Model: Re-Marketing a Bankrupt Brand with an e-Business Model

September 3, 2009

Is the recession business model an e-business model?  How about buying a strong brand with a million-name mailing list and an established URL?  You create a business with no retail overhead and outsourced fulfillment.  A business built around marketing known products on the internet? Recession Business Model That is the recession business model described in [...]

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